We have had a long association with Cadbury, working closely with them on multiple brands such as Cadbury Dairy Milk, Picnic, Cherry Ripe, Flake, Crunchie, Boost,
Fundraising, Seasonal, Freddo and Caramello. Cadbury Dairy Milk, one of the world’s great brands was given a new look with delicious illustrations and bold colours.
We managed the enormous rollout project which included a large number of chocolate blocks and bars.
Cadbury Ice cream leveraged the clean and simple chocolate architecture into an ice cream tub and box format with strong variant differentiation and
appealing ice cream imagery.
Brand Identity, Packaging Design, Production Management, Character Illustration, Brand activation and POS